Young Tiger Jr NTR is gearing up for his next release ‘Jai Lava Kusa’ which will hit screens on Sep 21st. The film will showcase NTR in three different roles as Jai, Lava and Kusa. Raashi Khanna and Nivetha Thomas are playing the female leads in this action-entertainer while Tamannaah Bhatia will be seen shaking legs with Jr NTR in a special dance number.

It’s a well known fact that the craze for the Hindi dubbing rights of south Indian movies, especially Telugu movies, has been increased exponentially from the past 2-3 years. Nowdays, Hindi dubbing rights of Telugu movies adds good extra business for producers. Bollywood distributors and TV channels are willing to invest in the dubbed version of Telugu movies. Jai Lava Kusa Hindi rights also have been sold out for a handsome price.

Leading Hindi channel Zee Network has acquired the Hindi dubbing and satellite rights of Jai Lava Kusa for whooping 10.9 crs while Gemini TV has grabbed the original Telugu version satellite rights for a decent price of 14.5 crs. Jr NTR’s previous Hindi dubbed movies has also recorded good TRP and views on YouTube. His Janatha Garage has clocked over 27 million views on YouTube.

The entire shoot and post-production work of Jai Lava Kusa has been already wrapped up and the censor formalities will take place soon. The film is carrying a superb buzz all around it and the recently released trailer has leaved audience asking for more. Jai Lava Kusa has done a whooping pre-release business of Rs 112+ crs.

Directed by KS Ravindra (Bobby), the film is produced by Nandamuri Kalyan Ram. Devi Sri Prasad has composed the music for the film.

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